ACTNews, JAKARTA – After launching Together Uplift MSME in Jakarta, several employees of the Jakarta Provincial Government directly inspected the Mobile WMUMI (Waqf for Indonesian Micro Business) from Global Wakaf-ACT that was parked in front of the Jakarta City Hall. They brought several items of MSME products supported by Global Wakaf-ACT which were displayed on the small bus to the cashier desk.
"My friend here treated me to these snacks," joked Muhammad Abbas, one of the Jakarta Provincial Government employees while pointing at his colleague, Monday (6/14/2021). Abbas, who works at the Jakarta Provincial Government's Financial Economic Bureau, took the time to visit the Mobile WMUMI and buy some snacks. He appreciated the presence of Mobile WMUMI.
The Jakarta Province Department of Industry, Trade, Cooperatives, Small and Medium Enterprises (PPKUKM) team inspects the Mobile WMUMI. (ACTNews/Reza Mardhani)
“We provide guidance related to business products and help to promote the products. This vehicle is one of the offline efforts to do marketing, which I think is good,” said Abbas.
Head of the Jakarta Province Office of Industry, Trade, Cooperatives, Small and Medium Enterprises (PPKUKM) (ad int.) Andri Yansyah says marketing difficulty is one of the obstacles for MSMEs in developing their products. "This program can be an effort to market the products to be closer to consumers because it is mobile," said Andri.
Andri hopes in the future, there will be a collaboration between Global Wakaf-ACT and Jakarta Provincial Government to support MSMEs that are currently affected by the pandemic. The PPKUKM Department is running the Jakpreneur program. This program aims to encourage the progress of MSMEs in Jakarta. According to Andri, three things that must be focused on to develop MSMEs are quality, marketing, and capital.
"There are two qualities, the quality of human resources and the quality of packaging, the second is marketing, and the third is capital. With this collaboration, Insha Allah, we can overcome the three basic problems of small, medium, and micro-businesses. Hence, we can attain the Governor's goal to raise small businesses without shrinking the big ones," concluded Andri.